In the last post I wrote about the importance of our core values being in sync with our goals and ambitions. By coincidence, by good friend Michael Christon wrote a piece on his blog this week along similar lines. He talks about a variety of things that go wrong or are more difficult than they need be.
And the problem?
Working to somebody else's rules...
You can find it at http://www.michaelchriston.com/small-business-marketing-strategy/whos-rules-are-they-anyway/
Check it out and let me know what you think.
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